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Fairway Feherty: The Colorful Commentator

NAPLES, Fla. - He's from Bangor, Northern Ireland, has five European Tour titles, played in the 1991 Ryder Cup and will be broadcasting his sixth Franklin Templeton Shootout this week at Tiburón.

David Feherty is a whimsical personality who traded in the clubs for a microphone in 1996 and can be found roaming the fairways for CBS.

"I really don't bring anything except the here and now, and a keen sense of the absurd," Feherty quipped. "I don't prepare for a telecast the way a tower announcer has to. I don't know where the guy went to college, how many dogs he has or what kind of music he likes. I'm just whacking myself in the forehead with my microphone a lot. I show up, they plug me in and I just sort of go off."

His knowledge of the game and professional playing career gave him instant credibility, and his quick wit and colorful analysis add a new dimension to golf telecasts. His approach to broadcasting is appreciated by golf fans and critics alike.

The Shootout caps a 17-event season for Feherty, and he is very much looking forward to this week's festivities.

Announcers, like players, prepare differently for each tournament. The relaxed atmosphere in Naples suits the comical Irishman perfectly.

"For a guy like me there's a lot more leeway this week," he said. "I have to mind my p's and q's and this is like a breath of fresh air especially with me being on the fairway. Golf can be pretty serious, and while there's a lot of money to be played for here, the guys are willing to loosen up a little.

"This week is really about the kids though, and I love being a part of that. Greg and Laura do so much for the NCCF. They reach out in so many ways."

He said it's a testament to the Normans and the tournament staff when so many players return year after year.

Feherty was a five handicap and a youthful 17 years of age when he abandoned school and decided to invest all his time in golf. (He wanted to be an opera singer, but said the last thing the world needs is another mediocre Irish tenor.) He dreaded telling his father, but fondly recalls the response.

"He asked if it gave me goose bumps," Feherty said. "I said yes and he said, 'Well, you better do it.' He never gave me the impression that it might be a bad idea."

Feherty's success extends beyond broadcasting. He is an accomplished author, currently writing a monthly column for GOLF Magazine and another for Golfonline that appears twice a month. He rarely writes about golf, rather some social aspect that runs parallel to the game. He is currently working on a story about a fictional golf club in the United Kingdom.

Feherty, 44, lives in Dallas with his wife, Anita, and their five children. The sweltering summer heat took some getting used to, but the central location suits his hectic travel schedule well.

"It's a great city to leave," he said. "I love coming back, but leaving is perhaps easier than any other city in the U.S. I drive to the airport, park about 100 yards from the plane and I'm gone."

About Franklin Templeton Investments
Franklin Resources, Inc. [NYSE:BEN] is a global investment management organization operating as Franklin Templeton Investments.  Franklin Templeton Investments provides global and domestic investment management solutions managed by its Franklin, Templeton, Mutual Series, Fiduciary Trust, Darby and Bissett investment teams.  The San Mateo, CA-based company has more than 60 years of investment experience and over $659 billion in assets under management as of September 30, 2011.  For more information, visit franklintempleton.com.
About Tiburón Golf Club
Tiburón Golf Club, a WCI managed facility, featuring two Greg Norman-designed golf courses, was carved from 800 acres of prime southwest Florida real estate. The courses reflect Norman’s appreciation for pristine natural settings and his passion for great golf. The Black and The Gold courses contain a combination of stacked sod-wall bunkers and tricky coquina waste bunkers. Certified as an Audubon Cooperative Sanctuary by Audubon International, Tiburón reflects a strong commitment to enhancing and protecting the natural resources.
About The Ritz-Carlton Golf Resort, Naples
The AAA Five Diamond Ritz-Carlton Golf Resort, Naples is renowned for its outstanding service, incredible cuisine and luxurious accommodations with panoramic views.  The 295-room Mediterranean-style resort, ranked as the top golf resort in Florida by Golf Digest (October 2009), is home to a pair of 18-hole signature Greg Norman golf courses at Tiburón. The Tiburón Golf Course complex is complete with the Rick Smith Golf Academy, recognized as one of the top academies in the country.
About Greg Norman Production Company
The Greg Norman Production Company (GNPC), a subsidiary of Great White Shark Enterprises, is devoted to event management and sports marketing. The GNPC is proud to operate the PGA TOUR-sanctioned Mayakoba Golf Classic and Franklin Templeton Shootout, Golf PARa Todos, Three Friends: One Goal, Greg Norman Estates events and many other corporate and special events. The GNPC prides itself on producing events and marketing initiatives that not only reflect the discerning standards of its namesake, but of its clients as well.

Contact

Lee Patterson
The Franklin Templeton Shootout
704-553-4790
pattersonprinc@yahoo.com

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